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 Biggest Benefits of Using Salesforce
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digital transformation

Biggest Benefits of Using Salesforce

May 6, 2024
Picture of Hasan Mustafa

Hasan Mustafa

Engineering Manager Salesforce at Folio3

The five most significant advantages of Salesforce to utilize

  1. Adaptability
One of the company’s most critical Unique Selling Points is the high level of customization that the Salesforce platform can provide for its customers (USPs). Any and all Salesforce components can be configured at any moment to meet the specific needs and preferences of the user. Because you, the user, are not limited to specific predetermined page layouts, workflows, or procedures, the Salesforce ecosystem is more configurable than other systems now on the market and delivers an equal function. Other systems on the market perform similarly.
  1. It’s simple to use.
Salesforce’s administration is simple, which is similar to how adaptability is one of its most significant advantages. Even if your company is small and lacks in-house IT expertise, you can still make administrative adjustments. Despite the fact that your company is small, this is still achievable. Trailheads is a Salesforce instructional program. It will teach you how to go from a user to an administrator in a friendly manner. There are multiple modules to finish, and each one has an exam at the end. If you do well on the tests, you will be able to collect badges, which are both difficult and enjoyable. You will have demonstrated a high level of expertise with the system if you can complete all of these training sessions without making any mistakes, you will have demonstrated a high level of expertise with the system.
  1. The sheer number of applications accessible is astounding
Salesforce has designed and built its own clouds in addition to the applications that comprise Salesforce’s ecosystem, which may be obtained through the use of Salesforce’s own AppExchange marketplace. Other suppliers require integrated tooling from the same vendor at every stage of the process, so this is a huge advantage. The AppExchange provides a wide range of programs, each of which can improve your company’s operations (recruitment, sales, marketing, finance, etc.). Because this is regular operating practice, the construction of these apps frequently falls under the jurisdiction of educated specialists in the relevant domains. Consider the programs Ebsta, Mailchimp, Growpromoter, and Dataloader for data loading, email marketing, and NPS analysis. Each of these programs performs a certain function (for interaction with Gmail).
  1. Links to commonly used APIs
Any of the numerous apps available for free download on the AppExchange can benefit your Salesforce environment. These applications can be installed right away. There are also standalone programs that you can connect to in a similar manner. Because Salesforce is the most popular web-based platform, the availability of standard API connections from a wide range of different providers gives it a significant edge over other web-based platforms. If Salesforce’s standard marketing automation, Pardot, does not meet your needs, you are free to contact other vendors for a tried-and-true substitute. Hubspot, Act-On, Eloqua, and Marketo are all excellent examples. If Pardot does not suit your requirements, for example, all of them are reliable tools that have already established their worth in the industry, and they are simple to connect to without incurring additional fees for additional labor hours.
  1. The website with the most users globally
Salesforce users may get the benefits of using the world’s largest ecosystem, Salesforce. This is because Salesforce is the world’s largest ecosystem. Some of the world’s greatest computer programmers are working to enhance and expand the platform, which is developing by the day, and the user community is always contributing feedback. As a result, as a user, you can be confident that you’ll be working with the most advanced technology available. As a result, you may relax knowing that you’ll be employing cutting-edge technology. You will also have access to a wide range of software programs from which to select the one that best suits your demands.
Picture of Hasan Mustafa

Hasan Mustafa

Engineering Manager Salesforce at Folio3

Hasan Mustafa delivers tailored Salesforce solutions to meet clients' specific requirements, overseeing the implementation of scenarios aligned with their needs. He leads a team of Salesforce Administrators and Developers, manages pre-sales activities, and spearheads an internal academy focused on educating and mentoring newcomers in understanding the Salesforce ecosystem and guiding them on their professional journey. Additionally, Hasan holds certification as an eCommerce expert, demonstrating an in-depth understanding of various eCommerce platforms such as Magento2, Shopify, BigCommerce, WooCommerce, and Shopware. His proficiency extends to modern technologies including React, Docker, AWS, and Google Cloud Platform. Hasan extends his professional services to businesses seeking specialized knowledge in Salesforce implementation and development.

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