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 The End of Sale (EOS) Salesforce CPQ: What Does Means
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  3. The End of Sale (EOS) Salesforce CPQ: What Does Means
CPQ

The End of Sale (EOS) Salesforce CPQ: What Does Means

March 27, 2025

Salesforce CPQ will soon be obsolete, paving the way for Revenue Cloud, a more improved solution. The support and growth initiatives around CPQ have officially been stopped by Salesforce, giving a clear indication that the company is looking to move on.

For businesses relying on CPQ for accurate quoting, complex pricing, and streamlined billing, this news prompts difficult decisions ahead.

Should companies panic and scramble to immediately replace CPQ capabilities? Or continue business as usual and extract the remaining value from the longtime Salesforce offering?

What does “end-of-sale” actually mean for support levels and timelines? And will Salesforce’s buzzed-about Revenue Cloud products fill the gaps CPQ leaves behind?

This massive shift is prompting many questions about the future, and we’re here to address every single one of them. We’ll unpack everything existing CPQ customers should know about the tool reaching the end of its cycle in 2025.

Should Businesses Using Salesforce CPQ Be Concerned?

While Salesforce has not provided an official “end date” for CPQ yet, halting new sales points to decreasing investment in growing the product. With no major updates to CPQ in over four years, businesses relying on the CPQ tool should carefully think about their next steps.

It’s not an emergency yet. Salesforce still promises full support for current CPQ customers, including license renewals and other benefits of CPQ. However, the writing seems to be on the wall regarding where Salesforce sees its future in revenue software. Revenue Cloud will get all the new capabilities and features. Over time, CPQ risks becoming outdated.

Rather than waiting for Salesforce to force a transition later on, it’s better to be proactive instead. We recommend checking in on where CPQ currently meets and falls short of your sales needs.  While CPQ still works fine today, planning ahead puts business owners like you in the driver’s seat for pivoting on their own terms.

Do You Need to Transition From Salesforce CPQ Right Away?

Not necessarily this very minute. But waiting too long does slowly increase risks over time. Salesforce will likely one day require existing CPQ customers to move to their newest Revenue Cloud products. 

Putting the decision off for a while means you may first have to cope with an outdated CPQ tool and possible integration issues between CPQ and other newer Salesforce offerings.

Beginning to explore and evaluate options for CPQ now allows for more planning. Rather than rushing changes later on, companies can carefully move to Revenue Cloud or other systems in an organized way. 

What We Know So Far

In early March 2025, Salesforce made an announcement that its Configure-Price-Quote solution, Salesforce CPQ, will enter an “End-of-Sale” period. This means existing CPQ customers can continue using and paying for the product. However, Salesforce will no longer sell CPQ licenses to any new customers going forward.

For those relying on CPQ for quoting and billing workflows, this news prompts some big questions. Even with pledges of ongoing support, is the certain that Salesforce CPQ will soon be obsolete? What exactly does “End-of-Sale” status mean? And what options replace CPQ in the long run? Some people also start exploring other options like Apttus CPQ or Salesforce CPQ. 

In their statement, Salesforce promised current CPQ users no disruptions in terms of customer support, renewals, or extending license periods as needed. These guarantees suggest CPQ may still have an extensive lifespan left to those who stay put. However, halting new customer sales typically signals a decreasing strategic investment.

So while no definitive date is declared yet, industry experts warn one likely looms ahead. Many forward-thinking customers are wisely viewing this “End-of-Sale” period as the beginning of the end for Salesforce CPQ, even if gradual. The real countdown to end-of-support has quietly started ticking in the background.

In their CPQ announcement, Salesforce spotlighted their upcoming Revenue Cloud products as the new go-forward solutions they are prioritizing for future innovation and capabilities. Revenue Cloud Advanced and Billing intend to overhaul legacy quoting, billing, and subscription management functions with new cloud-native tools.

Introducing Revenue Cloud Products

Revenue Cloud represents Salesforce’s new all-in-one products for subscription, billing, and revenue lifecycle management. It contains two main offerings as alternatives over CPQ – Revenue Cloud Billing and Revenue Cloud Advanced. 

Billing aims to consolidate legacy billing functions with flexible subscription management. Advanced targets complex product modeling, pricing, and quoting needs.

Both Revenue Cloud products promise robust capabilities but are natively embedded within Salesforce’s Lightning platform. This Salesforce integration intends to solve past challenges CPQ faced around tricky customizations and fragmented systems. 

However, the solutions remain quite new and evolving. Potential CPQ migrants have lots of due diligence ahead to assess if Revenue Cloud’s vision fully delivers on its promises.

Integrating CPQ Capabilities into Revenue Cloud

A key initiative highlighted by Salesforce is absorbing existing CPQ features directly into Revenue Cloud products over time. Rather than sustaining CPQ as a separate add-on, they aim to make advanced quoting and billing simply native functionality within Revenue Cloud itself.

This transition intends to utilize CPQ’s proven strengths while tackling old limitations around complex deployments and upgrades. Revenue Cloud’s underlying architecture focuses on ease of administration with streamlined APIs. Salesforce hopes this consolidation strategy smoothes out many CPQ pain points that customers long struggled with.

However, this integration roadmap poses risks too. CPQ users face potential gaps moving to Revenue Cloud if not all capabilities fully carry over right away. 

Also, will Revenue Cloud ever provide the same sophistication CPQ brought to certain complex businesses? Careful planning is essential to prevent any quoting or billing regression after leaving CPQ behind.

The Route for Current Salesforce CPQ Users

With Salesforce CPQ entering its final stretch, existing customers face big decisions around what comes next. While support continues in the interim, prudent CPQ users should proactively start planning their future roadmaps today.

Some businesses may elect to migrate to Salesforce’s push toward Revenue Cloud as the successor product over time. However, Revenue Cloud remains an unproven technology for now. Jumping fully onboard during its infancy could expose customers to early bugs or missing capabilities.

Third-party CPQ tools from vendors like Oracle and SAP offer more proven alternatives without the disruption of changing platforms. Every business boasts unique processes and requirements around CPQ needs going forward. Rather than passively waiting for Salesforce’s eventual edict to move, businesses should take control.

Analyze workflows, evaluate replacement solutions, and align on strategic plans that put your company first. With proactive planning and diligent change management, the end of CPQ doesn’t have to mean major disruptions down the line.

Final Thoughts

While the “End-of-Sale” for Salesforce CPQ does not spell its complete end-of-support yet, it seems quite clear that this possibility is inevitable. Rather than wait for Salesforce’s hand to be forced later on, smart companies are being proactive.

Use this transition period wisely to find the right CPQ tool for your business or discuss with any Salesforce developer before outdated technology or rushed decisions risk impacting critical sales operations. Stay ahead of the curve and turn such pivots into opportunities for growth and innovation.

FAQs

Is Salesforce getting rid of CPQ?

No, Salesforce is not getting rid of CPQ. They have stopped selling it to new customers but will still support existing users while focusing on Revenue Cloud Advanced and Billing.

What is renewal in Salesforce CPQ?

Renewal in Salesforce CPQ means creating a new contract or quote based on an existing one when a subscription is about to expire. It helps businesses continue services without re-entering details.

What is future of Salesforce CPQ?

Salesforce CPQ is being phased out for new sales, but existing users will still get support. The future focus is on Revenue Cloud Advanced and Billing for better pricing and quoting solutions.

Navaid Ahmed

Navaid Ahmed

Director Of Engineering at Folio3 Software | Head of Product Management

Navaid Ahmed is a Seasoned Salesforce CRM expert, who brings a wealth of experience in optimizing sales processes, enhancing customer relationships, and driving business growth. With a deep understanding of Salesforce's capabilities, Navaid specialize in crafting tailored solutions that empower organizations to streamline operations, boost productivity, and achieve their sales objectives.

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