Salesforce for
Financial Industry

Develop deeper relationships & maximize your client value with Salesforce solutions for Finance

Folio3 has been trusted by a variety of financial clients for salesforce needs spanning from insurance to banking to wealth management for more than a decade years.

Home
Verticals
Salesforce for Financial Industry

Importance of CRM in the Financial Services Industry

The financial industry has transformed dramatically and now what matters the most is how a financial institute can deliver personal experiences to its customers and build trust.

Regardless of whether you’re in the banking, investing, insurance, or any other financial service sector, you need to focus on developing deeper customer relationships, maximizing client value, and delivering the best customer service while adhering to strict industry regulations.

By leveraging the power of CRM platforms such as Salesforce, financial institutions can integrate their sales, service, and marketing efforts to improve customer retention, become more competitive and increase profits.

Get more information on how Folio3 can help amplify your Salesforce performance.

Financial Services Industry Challenges

The financial services industry has undergone a fundamental shift for many years now. Emphasis on digital transformation has increased in recent years and aside from exceeding customer expectations and remaining competitive, here are some other major challenges that are faced by the financial institutes:

Regulatory
Compliance

Regulatory Compliance

Financial organisations are subject to stringent rules, which comes as no surprise. Thousands of clients entrust you with their money and personal information, after all. With integrated solutions that automate procedures and set notifications to keep you up to date with government laws, scalable CRM for the financial sector combats the escalating cost of compliance. To ensure a full system of checks and balances, you may also regulate team members' access levels, log contact histories, and automate procedures.

Aging Industry Applications

Banking software is frequently old and restrictive. CRM for financial services helps your bank get back in the game. To improve the bank's ability to serve its customers with current technology, legacy systems can be connected with custom banking CRM. To maximise client connections, teams can use an integrated platform to readily access sales records, contact histories, customisable performance indicators, and more. Banking CRM can even be designed to adapt to changing customer needs, ensuring that you never fall behind.

Smarter Consumers

Smarter consumers are a result of modern technology, and banks must keep up. Customers self-serve via mobile apps and internet tools, modernising the physical and mortar standards of banking. Financial institutions have a lot more data to collect and analyse now that clients are engaged on many digital platforms. A CRM solution can assist banks in fostering digital transformation and analysing the entire data collection in order to provide the experience that these consumers want. Teams can use data from numerous engagement channels to predict consumer demands and deliver them relevant and personalised content and promotions. Finally, your customers will feel heard by your company and will be more responsive to future sales chances.

Digital Transformation

Thanks to ever-evolving technology, digital interactions are soon becoming the new norm. As a result, modern customers expect banks to meet rising digital needs. Digital engagement requires integrated solutions like banking CRM, from mobile transactions to online communications. CRM software for the financial sector connects team members with leads through targeted marketing, mobile accessibility, and Web events all on one platform, allowing you to maximise your efforts while lowering expenses. Banking CRM can even integrate with current internet portals, allowing you to access real-time client information from anywhere at any time.

Complete Contact Administration

Financial advisors must prioritise keeping up with client expectations, which is no simple task. Independent advisers struggle to keep track of a variety of responsibilities on their own, and despite all of the reminders, notifications, software implementation, and even post-it notes, certain things still slip through the cracks.

Integration Functionality Is Missing

CRMs that can interface with other platforms are one of the most important aspects. This interface enables financial users to easily sync their data from third-party sources with their CRM profiles. Integrating with platforms like Outlook, Gmail, and Google Calendar eliminates the need for independent financial advisors to manually enter data into the software while handling multiple email, planner, and contact list apps.

Lack of User
Adaption

Some CRMs are too simple and lack capabilities for financial advisors to manage their workflow procedures properly, while others are simply too complicated. Only the tech-savvy may have the abilities and patience...

View More

Lack of User Adaption

Complicated Implementation

Why Choose Salesforce for your Business Needs?

Salesforce is a powerful Customer Relationship Management (CRM) software powered by Customer 360. Salesforce Financial Services Cloud integrates your institution across geographies, businesses, and channels, giving you real-time access to essential data, visibility into unique customer experiences, and actionable insights at every point of the customer journey. It has the potential to solve every business difficulty, regardless of industry, as the world’s leading CRM system.

Salesforce Customer Success Metrics Survey

Increase in customer satisfaction

0 %

Faster decision-making

0 %

CRM market share

0 %

Increase in sales productivity

0 %

How Can Folio3 Help?

Folio3 has been a leading force in the financial sector, giving entire salesforce solutions to help our clients get the most out of their money. We are a one-stop shop for all your Salesforce Financial Service Cloud needs, from cosntulting, development through Salesforce Managed Services. Our certified salesforce developers are experts in delivering the following services:

What sets us apart from the rest?

Years of Experience

0 +

Clients (banks, booksellers, software giants, game start-ups) that trust and value us enough to be our best spokespersons.

Clients

0 +

Clients (banks, booksellers, software giants, game start-ups) that trust and value us enough to be our best spokespersons.

Employees

0 +

Employees who understand the dual commitment at Folio3, Customers first, Employees forever.

Solutions

0 +

Web and Mobiles solutions are made with love, integrity, and lots of caffeine.

Tailored Approach for all Financial Services Institutes

Digital transformation has dramatically changed the financial services landscape. Manual processes, as well as redundant labor and time-consuming systems, have no place in the modern financial sectors.

Folio3 understands these challenges and provides a successful balance between in-depth industry knowledge and digital transformation expertise.

Our certified salesforce financial services cloud consultants deliver the right combination of customized salesforce solutions aligned with your business needs and objectives. We cater all the major financial service sectors:

Benefits of Implementing Salesforce Financial Services Cloud

Salesforce Financial Services Cloud provides access to a plethora of opportunities. Powered by Lightning, Financial Services Cloud means success and growth for financial services companies regardless of whichever finance-related industry you are in. Some of the key benefits of implementing Financial Services Cloud are:

01Client Relationship Management that is Defined and Deep

02Actions that are smart

03Client Engagement in Real-Time

04Analytical Techniques

05Make your online banking experience even better.

06Lead Tracking Made Simple

07There are built-in industry standards.

01Client Relationship Management that is Defined and Deep

02Actions that are smart

03Client Engagement in Real-Time

04Analytical Techniques

05Make your online banking experience even better.

06Lead Tracking Made Simple

07There are built-in industry standards.

Need to bring maximum value for your sales, customer service, and marketing? Our team can advise on how to do it.

Trusted By The Companies

A global Salesforce certified partner with over 12 years of experience

Salesforce for Financial Industry

Importance of CRM in the Financial Services Industry